Support
Email silas@okayscale.dk and you will get a reply within one business day. Include your store name and, if it is about a specific offer, the order number so the funnel can be traced. The app is free to use.
Setting up your first funnel
- Open the app and go to Post-purchase funnels, then Use this template (Add funnel once you have a funnel).
- Choose when the funnel triggers. Leave it on all orders to start, or restrict it to specific products, collections or an order total.
- Pick the offer product: a specific product, or the highest-priced or lowest-priced product in your store. A product that is already in the buyer's order, a gift card, or a product that is not active, published and for sale is never offered.
- Set the discount, then save.
- In Shopify admin go to Settings, Checkout, Post-purchase page, and select Appal Post Purchase & Upsell. The offer cannot appear until that is selected. No theme app block and no checkout editor change is needed.
The offer did not show
Shopify decides which orders get the post-purchase page, and it skips the page for:
- Orders paid with an installment or wallet service, such as Klarna, Affirm, Afterpay, Apple Pay, Google Pay or Amazon Pay.
- Orders paid with a gift card or any other payment method that is not a credit card.
- Payment providers that need the card's security code kept, such as Braintree, Payflow Pro, PayPal Payments Pro and Eway.
- Local delivery orders.
- Orders with duties and multiple currencies.
- Orders under 0.50 USD.
- Orders not placed through the Online Store sales channel.
Shopify never asks the app about those orders, so they do not appear in the Order browser. For every order that does reach the app, the Order browser shows what happened, including offers that were skipped and why.
Where offers can appear
A post-purchase offer is a full page Shopify shows between payment and the order confirmation, and the buyer accepts it with one click on the card they already used. It is the only place this app shows an offer. It appears once the app is selected under Settings, Checkout, Post-purchase page in Shopify admin.
The only other thing a buyer can see is an optional survey on the thank-you page. You write it under Surveys and add the app's block to the thank-you page in the checkout editor. A survey can be limited by how many orders the buyer has placed with your store, and a guest buyer counts as a first-time buyer.
The app has no theme app block and never writes to your theme.
Reading your metrics
Every figure in the app counts accepted offers only. An offer that was signed but that Shopify never applied stays out of revenue until Shopify confirms it, so the number here will not run ahead of your Shopify payouts. In the Order browser those appear as "Accepted, awaiting Shopify" until they settle.
- Revenue is the sum of accepted offers, in your store's own currency.
- Visits, or impressions, count the orders that were shown an offer.
- Conversion is accepted divided by shown, for the same period.
- Revenue per visit is revenue divided by shown, which is the number to compare funnels on.
Buyers are charged in their own currency, so an order placed in another currency contributes its converted value here rather than the amount the buyer saw.
Exporting your data
The Export button on Analytics and the Order browser downloads what is on screen as CSV, with one row per day or per order. Nothing is emailed and nothing leaves your browser besides the request that built the page.
Timezone and currency
Days are grouped in UTC unless you lock a reporting timezone under Settings, Analytics timezone, so a report boundary may not line up with your local midnight. Money is formatted in your store's own currency, taken from your Shopify settings, and every total in the admin is in that one currency so the figures can be added up.
Removing the app
Uninstall from Shopify admin. Offers stop immediately and everything stored for your store is deleted 48 hours later. Nothing is left behind in your theme, because the app never writes to it.